Unlocking IoT opportunities – a guide for channel partners

Unlocking IoT opportunities – a guide for channel partners

In recent years, IoT solutions have been developing rapidly and channel companies are at the forefront of deploying and managing these technologies. This article explores how the IoT market is evolving, the key solutions in demand, and how channel partners can leverage these advancements to gain a competitive edge. We also provide insights into selecting the best wholesale partner and showcase real-life case studies of successful IoT projects that Cellhire has supported channel partners in delivering.

How is the IoT market changing?

The IoT market is undergoing a significant transformation, driven by businesses' desire to enhance efficiency and reduce costs. Automation is increasingly being implemented across industries such as manufacturing, logistics, retail, and healthcare with IoT devices playing a central role in delivering real-time data and enabling this transformation.

From sensors providing temperature and pressure readings to security cameras ensuring around-the-clock protection, IoT technologies are becoming indispensable to modern operations. As the number of IoT devices grows, so does the need for more robust connectivity solutions. Channel partners have an opportunity to meet these needs and capture new, long-term revenues by offering IoT connectivity solutions.

The role of 5G in IoT connectivity

The adoption of 5G is revolutionising IoT connectivity. With faster data speeds, lower latency, and higher capacity, 5G allows businesses to transmit and process more data, leading to more responsive and intelligent systems. Applications such as remote surgery and automated vehicles are being transformed by 5G, which provides the ultra-low latency needed for these critical innovations.

For channel partners, this presents an immense opportunity to leverage 5G-enabled IoT connectivity to unlock new revenue streams, forge customer relationships, and lead in a competitive market.

Where are the IoT opportunities for channel partners and resellers?

Across industries, the demand for IoT solutions is growing. In a turbulent economic environment, businesses seek greater visibility through data to enhance efficiencies and reduce costs. Let’s explore some specific industries where IoT is making an impact.

IoT in agriculture

The agriculture industry is heavily adopting IoT solutions to improve efficiency and productivity. With the rising cost of seeds and fertiliser, farmers are turning to IoT devices that help them optimise every square meter of land. For example, IoT sensors can monitor soil nutrient levels, track rainfall, and measure moisture levels to provide actionable data that allows farmers to maximise their outputs.

IoT in construction

In the construction industry, IoT devices are being integrated to improve safety and operational efficiency. Push-to-talk radios with voice recording capabilities enhance accountability, while lone worker devices offer increased protection for staff on-site. Additionally, proximity warning systems reduce collision risks by alerting heavy machinery operators to nearby hazards, making the industry safer overall. Discover more about how IoT connectivity is revolutionising the construction sector.

IoT in security and CCTV

The incorporation of IoT connectivity into CCTV and security systems is not only transforming surveillance management but also delivering significant cost-saving advantages for businesses. By employing IoT technology, security systems become more effective, reducing the necessity for traditional, resource-heavy solutions while still maintaining high levels of protection and oversight.

One of the main ways in which IoT-enabled CCTV cameras improve cost efficiency is through automation and remote monitoring. These systems surpass traditional video capture by including advanced features such as motion detection, facial recognition, and license plate recognition. This allows for proactive threat detection and immediate alerts when suspicious activity is identified, decreasing the reliance on expensive, full-time human monitoring.

Why robust connectivity is essential for effective IoT deployments

As IoT devices become increasingly important for business operations, the success of IoT solutions relies heavily on the reliability of their connectivity. Whether in manufacturing, agriculture, healthcare, or retail, the continuous transmission of data is crucial for these devices to function optimally.

IoT applications often require real-time data exchange for monitoring, automation, or analysis. Any interruptions in connectivity can lead to significant operational inefficiencies, safety concerns, or financial losses. For many businesses, unsteered, multi-network IoT SIM cards are now the preferred solution because they allow the device to switch between network providers, ensuring a consistent connection. This feature is essential in industries where uninterrupted data transmission is crucial or for devices that are on the move, whether domestically or across international borders.

For channel partners looking to enter or expand their presence in the IoT connectivity market, partnering with a company like Cellhire can unlock enormous potential. Cellhire offers robust IoT connectivity solutions at an extremely low cost, which allows channel partners to deliver reliable IoT services to their clients while maximising profitability. Furthermore, by partnering with a trusted provider like Cellhire, channel partners can establish recurring revenue streams through long-term IoT contracts, which provide both financial stability and growth opportunities.

How to choose the best IoT wholesale provider?

Choosing the right IoT wholesale provider is crucial for businesses operating in the channel like resellers, MSPs and system integrators who are looking to provide effective IoT connectivity solutions. When selecting a wholesale provider, there are four key elements to consider:

1. Competitive pricing

Price competitiveness is essential in the IoT space. Working closely with Mobile Virtual Network Operators (MVNOs) like Cellhire rather than traditional Mobile Network Operators (MNOs) can offer more personalised services at competitive rates, tailored to the unique needs of your customers.

2. Global reach

As many businesses operate across multiple locations and often on an international scale, selecting a partner with global network coverage is critical. Having access to a wide range of networks ensures you can provide reliable connectivity no matter where your customers are located.

3. Robust support

Reliable technical support is vital for maintaining your reputation. Choose a wholesale provider that offers comprehensive support packages, including technical assistance, training, and even white-labelled marketing services to help your business succeed.

4. Management and billing tools

Partnering with a wholesale provider who can deliver not only data requirements but also management and billing tools is essential for channel partners looking to efficiently scale their IoT offerings. These elements enable the end customer to have streamlined operations, accurate billing, and enhanced control over service delivery, ensuring they get the most value from your service.

IoT use cases for channel partners

Many channel companies have already seen success by integrating Cellhire’s IoT solutions into their offerings. Here are just a few examples of IoT connectivity solutions that have been deployed through our partner network.

Connecting ANPR cameras for parking management

In collaboration with a channel partner, Cellhire provided IoT connectivity solutions for Automatic Number Plate Recognition (ANPR) cameras, enabling real-time data transmission. Cellhire’s IoT connectivity helped the customer improve parking management and prevent lost revenue through continuous connectivity.

Temporary connectivity in wireless routers

Several IT and networking service providers have used Cellhire’s IoT solutions to deliver temporary connectivity at new sites while awaiting fixed-line installations. This solution also serves as a backup to prevent disruptions in the event of network failures, ensuring seamless operations.

SIM cards for body-worn cameras in retail

Cellhire supported a partner who needed to provide SIM cards to connect body-worn cameras for a major UK retailer. This connectivity allowed staff to capture live video feeds, enhancing security measures and acting as a crime deterrent. The cameras used multi-network SIM cards to securely and uninterruptedly transmit data, providing critical security against shoplifting and ensuring staff safety.

Seizing the IoT opportunity as a channel partner

Channel partners have numerous opportunities to generate new revenue streams by offering IoT connectivity solutions to their existing customers. As businesses in various industries seek more efficient and secure operating methods, channel partners can capitalize on the growing demand for IoT by delivering tailored connectivity services to meet their clients' unique needs. If you are a channel partner and would like to learn more about Cellhire’s IoT connectivity solutions, get in touch here.

Last Modified: 05/09/2024
Written by: Anthony Pulsford